Marketing Renaissance Man
Whether you need a single al la carte service or an ongoing piece to a project, Roger is the man to get it done.
Video Production: Video is engaging and arouses emotions. Tower Agency has the capabilities to produce short Youtube videos or professionally filmed
masterpieces. Google loves videos! Plus, there is less competition, and therefore more opportunity to rank in search engines. Video is the best medium to tell your story and engage with your audience.
SEO / Analytics: Comprehensive SEO includes analyzing your current state, and creating a fully trackable plan. Then, we keep your site relevant with new content, links, and optimized for conversion so you don't miss a single opportunity. SEO is a long process but worth every penny for the long-term advantages. Hire a specialist who can quickly get you up to speed moving towards better search engine optimization.
Email Marketing: Keep in touch with your customers and keep them informed of any events, sales or new product offerings. Create eye catching and fun email marketing initiatives that are sure to drive new sales.
Blogging / Content Production: Show your customers your value by educating them on your product or expertise. Fresh, relevant content also drives your website’s SEO results and positions you as a thought leader.
Social Media: A strong social media presence creates and reinforces connections with your customers. Create a strong brand message and generate new sales by expanding your brand to new audiences. Get the word out quickly to your target audience using influencer marketing and social advertising.
Events Management: Trade Shows are a large part of how we help businesses reach out to new customers in specific niches. We can design, execute, and report on conference activities. Unique, hands-on exhibits and increased social engagement are one of our specialties. We love coming up with engaging ideas to make your audience visit and stay at your tradeshow booth.
Market Research: Keeping an eye on your competitors, keeps your business nimble and relevant. We find opportunities for you to shine in a hot market, while finding less-than-obvious niche’s to target. Thorough keyword research means you can empathize and communicate with your market more intimately, with more topics they are going to be interested in.
Print Marketing: Use high quality designers to create print designs that effectively share your message and drive engagement through call-to-actions. Tower Agency can create the concept, design, text, and even do the printing to take your vision to completion.
Paid Media / PPC: This a tricky area where many companies can sadly lose money by getting hung up on the wrong analytics. Getting the most bang for your buck means staying focused on the end goals. Mixing creativity, with consistent feedback, is how you stay on top of competitors and catch your audience in the right place, at the right time, with the intent to purchase.