Posts Tagged "digital decoded"

Copy + Paste to Eat for a Day, Learn to Code and You’ll Eat for A Lifetime!  

Copy + Paste to Eat for a Day, Learn to Code and You’ll Eat for A Lifetime!

Posted by on Mar 12, 2014

Every student in every school should have the opportunity to learn computer code. I just signed up to support this wonderful organization started by twin brothers in Silicon Valley. They bring up a great point and support a mission that will only become more necessary as we go further into the digital world. Personally I didn’t learn a line of code until after college, but have since become intrigued and now dive into html/css3 for altering WordPress sites. Did you know that 9 out of 10 US K12 schools do not offer computer programming classes? And that Forbes magazine ranked a degree in Computer Science from Carnegie Mellon College as the best paying degree in the USA in 2013? There are six ways you can help spread the word about code.org Code.org | Non-profit foundation dedicated to growing computer science education 1) Help us promote computer science education Find out what you can do locally to turn around these shocking statistics. If you’re in the US, support the Computer Science Education Act. 2) Ask your local school to teach computer science Your local school can teach this self-serve intro course, partner with us to bring computer science to your entire district, and inspire students with these videos. Check our map to see if your school teaches computer science, and if not, ask...

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Finally, a Great Example of What One Facebook Like is Worth  

Finally, a Great Example of What One Facebook Like is Worth

Posted by on Dec 20, 2013

Don’t let the evil man punt Baxter! Give a like, Give $1 to Charity. Maybe you will get off the Naughty List this year. For every person who likes the San Diego Humane Society Page between last Tuesday and Dec. 23rd, $1 will be donated to the organization from the Rachel Ray Nutrish Charity. The goal is to raise $10,000 and you don’t have to spend a single dollar. This social media campaign will succeed for a few major reasons. It is endorsed by mega celebrity, Rachel Ray, and thus can take advantage of her many media channels. Very minimal effort is needed by the user to donate: just a single click. Will Ferrell has been promoting the Anchorman launch for months and the audience is very aware. It is the holiday season and people are in a giving mood, especially when it is free to them. People love dogs. Especially ones that can eat a whole wheel of cheese (we aren’t even mad, we’re impressed). The tough question is how long do these users stay fans of Nutrish and do they ever purchase the product? Often marketers need to clarify to upper management what the ROI will be on the money invested in Facebook. Normally they make assumptions, algorithms or...

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The True Value of Young Eyeballs  

The True Value of Young Eyeballs

Posted by on Dec 17, 2013

It’s good to be young. The youth are cool, they create trends, they find innovative uses of technology, and most importantly they influence decisions of their parents expendable income. Marketers are constantly chasing the next big thing and often rely on teenagers/young adults to point them in the right direction. Watch most television ads and you are bound to view a product influenced by a younger generation. As you probably know, the disappearing photo-sharing app SnapchatSnapchat lets people send photos and videos that self-delete between one and 10 seconds after being viewed. is BOOMING. The company currently reports that 18.6% of all iPhone owners in the US used the app in June 2013. This is up 10.5% month-to-month and therefore the ninth most popular iPhone app in terms of usage. If 1-in-5 people in the U.S. with iPhones used the app 6 months ago, how does the app perform now? Snapchat officials say that users are now sending more snapsSnapchat's term for photos and videos shared over the network. than Facebook users are uploading photos. Business insider intelligence reports that Instagram users upload 55 million photos daily, Facebook users upload 350 million, and snapchat users send 400 million snaps daily. This number is not exactly a direct comparison because...

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